Greenpeace Weather
Greenpeace Weather is a strategy multiplayer game on which playersbecome activists to fight against the climate changes. Their mission isto join other activists to solve environmental crises that affect theplanet using cooperation and coordination. Developed also as a realgame, made on recycled paper and recycled wood, soon it will bedistributed in schools around Brazil. Agency: AlmapBBDO + Colméia (see inside). Awards: Silver in Wave Festival 2008, Bronze in Cannes Festival 2008 and FWA - Site of the day, 2008.

Watch the case here.

Slim Animals - Havaianas
We made more one 5" TV Spot for Havaianas. In this time, we produce for Havaianas Slim Animals. I developed the idea and again, with an outstanding work, Jr. Catao developed the 3D tiger, all elements.  Credits: Sergio Mugnaini(creative director), Jr. Catao (motion director, 3D and animation), Agency: AlmapBBDO

AlmapBBDO
We just launched the brand new website from AlmapBBDO. This project took about almost one year. We always have time to create projects to our clients but, we usually forgot our problems ;) Thanks to Sapien. Agency: AlmapBBDO Credits: Sergio Mugnaini, Marcello Serpa (Creative Director & Art Director), Luciana Haguiara (copywritter), Fabrizio Barata (Technology Director) and Sapien (Producion company). Awards: Shortlist in CCSP, 2008.

If you have time, take a look in "Projeto IlusTra"

Truth about Gol - Volkswagen
The new Gol campaign is inspired by the “Chuck Norris Facts�.
Withits concept of “show it no mercy,� the campaign reiterates the powersof the most sold and admired car in Brazil, showing that the Gol cantake on any challenge.
The campaign has been collaborative and the 10 best phrases have been transformed into unique animations created by the users. The offline concept was created by Marco Medeiros e Wilson Mateus. Online credits: Sergio Mugnaini (Creative Director and Art Director for this series) Thanks for Moacyr Netto (copywritter), Isabelle de Vought (art director), Bruno H. Carvalho (illustrator). Agency: AlmapBBDO. Awards: Gold in MMonline 2007, Silver in El Ojo IberoAmerica 2007, Shortlist in London Festival 2007, Shortlist in One Show Interactive 2008, Silver in CCSP 2008, Bronze in Wave Festival 2008.

Havaianas
I create several spots for tv with 5", 7" and 15". Each idea was developed by Jr. Catao, a outstanding motion director with a great team in Cine (film production). Credits: Sergio Mugnaini (creative director), Jr. Catao (motion director, 3D and animation), Henrique "EDMX" Montanari, Fabiano Broki, Rafael Valle, Baboo Matsusaki. Agency: AlmapBBDO

Cientist, for Greenpeace
Greenpeace is running a campaign to show the impact of global warming in Brazil and throughout the world. This action should give internet users a good notion of the consequences of the upcoming climatic changes. Awards: Gold in FIAP 2007, Merit in D&AD 2007, Silver in El Sol 2007, Silver in Sinos 2007, Silver in MMonline 2007, Shortlist in El Ojo IberoAmerica 2007, Shortlist in London Festival 2007, Shortlist in Cannes Festival 2008.

Audi Robots
This integrated campaign had all credits to the offline team.RodrigoAlmeida, one of the creative directors in AlmapBBDO developedthisconcept and we helped to integrated the idea with internet and ArneStach, a great germany traineer that we received here in AlmapBBDO.Together, we developed a great integrated campaign for Audi.

In eight days, two robots with a huge weight (1,6 tons each), sculpted the new A3 in a polioretano box.

Thisaction was seeing with four webcams during this eight days. After that,All users was invited to sculpture whatever in a shockwave toll.

Today,it’s possible to see the brand new Audi A3 sportback.. Credits for ArneStach, Moacyr Netto, Rodrigo Almeida, Rodrigo França, Raphael Carvalhoand Sumatra Efx. Agency: AlmapBBDO

Pepsi Twist - Ringtones
We developed an integrated campaign for Pepsi Twist. Parts of thecampaign: Film on TV, film as a video commercial (Unicast), answermachine on a telephone and online campaign.

The film was created by José Luiz Martins, Luiz Sanches, RobertoPereira and Marcello Serpa. Online credits: Thanks for Luciana Haguiaraand Mauricio Motta (Cubo). Agency: AlmapBBDO.

To check the role case, click here.
More than 5.000 calls in three mounths.

Volkswagen: Parati Track & Fileld
This is a spot for Volkswagen called "Route". We developed this moviewith 4 guys from "Le Parkour". Le Parkour is a urban sport thatyouneedto jump cars, climb wall, jumps from bridges, a lot of crazy urbanjumps. Credits: Luciana Haguiara, Hilton Haw (sound producer),LuisFerré (Director) and Cine (film producer) Agency: AlmapBBDO.

Claro Chip Cellphone game
I made the first advergame (I believe that he it was the first in Brazil) for Claro, the Chip.Talking about numbers, in three mounths, the game has 40.000 downloads.  To play the game, you can download via WAP.Just enter in the WAP site and choose your current device. Credits: Microways - Agency: AlmapBBDO.
http://www.almapbbdo.com.br/wap/ 

Pepsi, Roberto Carlos
The AlmapBBDO, made an enormous production for a world wide campaign "Surf". From there, we use this mega production to create andad, a supersitial in the internet.  This supersittial was initiated with a piece of the film. In certain hour, the user was invited to participate in a game and, if it works fine, the ad has an end in video. Agency: AlmapBBDO - Awards: Gold in El OJo Ibero America (2005), Shortlist in London Festivals (2005)

Volkswagen, Perfect for your life
In an integrated campaign, we create a hotsite for Volkswagen.VWtagline is: Perfect for you life. In the hotsite, we ask for the users:"What more is perfect for your life". The user was invited to write aphrase and to upload an image. The result of this, we made 4000pictures injust one mounth.

Therefore,users could downloaded a screensaver with the same concept and findyour friends using as a tool. Check the case. Agency: AlmapBBDO -Awards: Bronze in MMonline/MSN (2005), Maximidia winner in 2005.

Volkswagen, Fractal
We made a superstitial for Fox, a compact vehicle fromVolkswagen exploring the visual language of illustrations. The interaction is well simple and sound.

Legend of Omaha, viral
The Legend of Omaha is a viral campaign, only for Internet. VW launched CrossFox: first off-road compact of the country. It is composed by on-line teaser, hotsite, viral video and spontaneous media generated by the users. Agency: AlmapBBDO - Awards: Bronze in MMonline/MSN (2005), Shorlist in Cannes Festivals (2005), Shortlist in London Festivals (2005), Silver in El Ojo Ibero America (2005), Silver in Abanet/MSN (2005), Best midia - Folha de São Paulo.

Philips Home Entertainment
This project was really a script lesson. The concept and the production of the project super well had been really made. We use a lot of video+flash. For this detail, the site relieved anindication in the Flash Forward 2004 in the category video. Agency: DM9DDB - Awards: Shortlist, Flash Forward 2004, Merit in CCSP.

Tam, testimonial
TAM Express is a company that delivery what ever you want. The bestquality of TAM is: they are extremely fast and organized. The idea: "You have two kind of delivery companies: TAM and others". Agency:DM9DDB - Awards: Silver Lion in Cannes (2004), Merit in One ShowFestivals (2005), merit in CCSP (2005).

Honda Civic 2004
Honda invited us to create a website for brand new Honda Civic 2004. Itwas for join the role campaign. The idea: "Make a interactive video commercial."

Integratingthe film of television with internet, we made a hotsite fora innovativecar. The user could see the film and, during its exhibition, eachfeature could know more details in one mouse over.Agency: DM9DDB -Awards: Shortlist in London Festivals (2005)

Telefônica, Pocketbooks
In this series of superstitials, we join video with interaction of aninnovative form. The first part was in video. The second part, demandedthat the user interacted with the ad tounder stand the differencebetween dial connection from a broad band connection. The superstitialended with another video. Credits: Jairo Rodrigues Braga, Fl�vio Z�iaand Daniel Martins. Agency: DM9DDB - Awards: Bronze Lion in Cannes(2004), Silver in MMonline/MSN (2004), Merit in London Festivals(2004), Gold in NY Festivals (2005), Merit in One Show Interactive(2005), Merit in CCSP(2005).

Telefônica, Step-by-step
It was the second version of the same campaign, using to advantagethesame concept. To make this campaign, I lost some hours in somepubliclibraries looking for books with unusual references.

Agency:DM9DDB - Awards: Bronze Lion in Cannes (2004), Silver inMMonline/MSN(2004), Merit in London Festivals (2004), Gold in NYFestivals (2005),Merit in One Show Interactive (2005), Merit in CCSP(2005)

www.seda.com.br
I had the opportunity to create and to produce this website in 6 months. It was a complete project, with production of photos, sounds, videos. But, nothing is perfect and this site continue with the same objectives of when it was made. Agency: J Walter thompson - Awards: MMonline/MSN, 2003, iBest 2003.

Young Creatives 2003 - Cannes, France
In Cannes Festivals, there is a famous competition between young creatives from all over the worls. In Cyber, I win the competition with this ad.

Close-Up, Chat
It was one of most complicated things  than I already made.Itworksin Shockwave, involving characters in 3D. Credits: Caio Costa(Shockwave) Athila Armstrong (art director) and Marco Alemar (3D) - Agency: J Walter Thompson

XC90, Volvo microsite
I developed for the Volvo of a microsite for handheld. Agency: J Walter Thompson

Terra Beauty
The Terra portal is one of the largest internet provides in the country as well as in the world. A principle aim in the campaign was attracting women, which we achieved through the idea of a design that gave fact sand tips about plastic surgery and other special treatments. Agency: Ogilvy Interactive - Awards: Bronze in One Show Interactive (2003), Shortlist in Cannes Festival (2002)

IBM, Lixux, campaign
Perhaps this ads were one of most intersting campagin that I alreadymade, in my opinion. We find a very strong and visual concept mixedillustrations and Ascii-art. The illustrations are from Heitor Costa.Agency: Ogilvy Interactive

Renault - fingerprints
Of all my ads, this is certainty special. With it, I conquered aGoldlion in Cannes. Agency: Ogilvy Interactive - Awards: Silver medalin CCSP (2002), Gold Lion in Cannes (2003), Gran Prix in GramadoFestival (2003), Bronze in Figueira da Foz, Portugal (2003)

Renault Clio Yahoo!
We create a very particular visual identity for this campaign. Wehadthe objective to launch Renault Clio Yahoo! This car was sell justininternet. Agency: Ogilvy Interactive - Awards: Merit in One Show Interactive (2003)

IBM, Tuxland
Inside Linux’s website, we create an area with animations and games.Tuxland,was a great game. The objective is to take servers to save the world! Try here;) Agency: Ogilvy Interactive - Awards: Bronze medal in MMonline/MSN (2002)